Verified Document

China's Cold Shoulder For The Thesis

Furthermore, the Chinese version of the iPhone cost as much as $1,025, compared with $299 in the United States. "Apple picked a weak partner, irked the customer with its pricing, and ignored the competing channel. Essentially, it continues to cultivate competition by marketing the touch-screen smart-phone segment and weak-playing the largest market in the world" (Yaw 2009). According to Chinese consumers, "the iPhone in China costs more than 1000 dollars without a service contract. The per capita GDP of China is 6000-7000. The grey market vendors are successful because their prices are reasonable" and the Chinese consumer is still more value-conscious than his or her American counterpart (Kharif 2009). Joked one Chinese consulting firm: China Unicom's iPhone plan "will be an interesting exercise in how to sell an inferior product at a higher price" (Apple's iPhone sales debut, 2009, Bloomberg). However, according to Apple, the prices of the phones "will drop over time, helping China's iPhone shipments reach 1 million to 2...

Apple is currently taking a wait-and-see approach, but it may have missed a critical marketing opportunity, if China's gray market remains strong.
References

Apple's iPhone sales debut in China disappoints analysts. (2009, November 3). Bloomberg

News. Updated November 4, 2009. Retrieved December 13, 2009 at http://www.mercurynews.com/business/ci_13707842?nclick_check=1

Kharif, Olga. (2009, November 3). Apple iPhone's China problem. Businessweek. Retrieved December 13, 2009 at http://www.businessweek.com/the_thread/techbeat/archives/2009/11/apple_iphones_c.html

Yaw, Sin. (2009, September 27). iPhone's China play. Nomadic Minds. Retrieved December 13, 2009 at http://www.nomadicminds.org/blogs/2009/09/27/iphones-china-play/

Sources used in this document:
References

Apple's iPhone sales debut in China disappoints analysts. (2009, November 3). Bloomberg

News. Updated November 4, 2009. Retrieved December 13, 2009 at http://www.mercurynews.com/business/ci_13707842?nclick_check=1

Kharif, Olga. (2009, November 3). Apple iPhone's China problem. Businessweek. Retrieved December 13, 2009 at http://www.businessweek.com/the_thread/techbeat/archives/2009/11/apple_iphones_c.html

Yaw, Sin. (2009, September 27). iPhone's China play. Nomadic Minds. Retrieved December 13, 2009 at http://www.nomadicminds.org/blogs/2009/09/27/iphones-china-play/
Cite this Document:
Copy Bibliography Citation

Related Documents

Classic Tale of Inflation to Recession
Words: 703 Length: 2 Document Type: Essay

Russian Public Debt Downgrade The Russian economy is heading into a deep recession: the projected average growth over the next three years has been estimated at 0.5%. The years of the Russian oil boom are fading fast and tensions continue to rise with the West, in light of Russian pugilistic actions in the Ukraine. Standard & Poor's has judged the Russian government's prospects for servicing the debt as continuing to narrow,

Information Warfare and Terrorism
Words: 1386 Length: 4 Document Type: Term Paper

Warfare & Terrorism The proliferation of cyberattacks -- aptly referred to as cyberterrorism -- carried out by criminal miscreants with grudges, shadowy techies with political motives, and other anti-social individuals, represent the new digital wars that threatened personal and state security worldwide. This is not a problem that will go away any time soon, and cyber security officials it seems will always be one or two steps behind the offenders causing

U.S. Foreign Policy: Pre and
Words: 4171 Length: 10 Document Type: Term Paper

A long passage is quoted here by way of showing what all these various writers are concerned about: (Kane, 2003)May 2002 brought the odd spectacle of ex-President Jimmy Carter standing shoulder to shoulder in Havana with one of the U.S. government's oldest enemies, Cuban president Fidel Castro. Carter, on a mission to convey a message of friendship to the Cuban people and to seek some common ground between Cuba

Speech Symposium Dear Today You
Words: 4047 Length: 15 Document Type: Term Paper

The federal workforce, U.S. federal government agency workforces are based on equal opportunity and promotions are on merit principles. (Starks, 2009) Thus we have Asians and Pacific Islanders well-represented in private sector professional positions (8.9%) and in government positions (4.8%) considering they made up 3.7% of the general population." (Starks, 2009) Another issue you are going to face is the gender issues. In the U.S. too it was an issue

Combating Workplace Stress Using Cognitive Behavioral Therpay
Words: 20851 Length: 44 Document Type: Essay

…Occupational Stress and Scientific MonitoringLiterature Review2.1 IntroductionThe definition of the term “occupational stress” is derived from the definition of its two constituent words. In this context, occupational refers to anything that is related to the workplace while stress is defined as a natural body reaction from physical, mental or emotional strain in an individual. Thus, occupational stress can be defined as any mechanism by which the body attempts to adapt

Reunification on the German State
Words: 7928 Length: 23 Document Type: Term Paper

In this regard, Bartee (2000) points out that the Leipzig protest of January 15, 1989, was a good example of how social protest in the East was becoming more sophisticated and organized, with thousands of activists distributing leaflets calling for attendance at the rally all over Leipzig around midnight of January 11-12, 1989: "The leaflets boldly called for an open demonstration the next Sunday afternoon in front of Leipzig's

Sign Up for Unlimited Study Help

Our semester plans gives you unlimited, unrestricted access to our entire library of resources —writing tools, guides, example essays, tutorials, class notes, and more.

Get Started Now